Thursday, August 27, 2020

Recycled Plastic Bio-Composites in the Consumer Industry Free Essays

Purchaser Industry The adjustment of regular fiber composites in the customer business has not had a similar touchy development likewise with the transportation or even the development business. The advantages of cost investment funds and weight decrease that can be gotten with normal fiber composites assumed a noteworthy job for the multiplication into those particular ventures. Be that as it may, in the buyer advertise, coming from the ascent of manufactured filaments beginning in the 1940’s, glass fiber and carbon strands have overwhelmed the market for composites because of their boss mechanical properties. We will compose a custom article test on Reused Plastic Bio-Composites in the Consumer Industry or on the other hand any comparative subject just for you Request Now From the 1970’s ahead, oil based strands supplanted normal fiber so that, around the world, the trimming of common filaments went into steep decrease, causing financial stagnation in the maker districts. Notwithstanding the opposition with manufactured strands, development in transport offices likewise added to the decay of characteristic filaments, especially the coming of product mass taking care of offices in significant distance exchange, which dispensed with the utilization of food-grade sacks out and out. Jute has consistently been the most significant common fiber yet it too endured long decay. In 1990, 2. 1 million hectares were planted in jute, which tumbled to 1. 6 million of every 2000 and is anticipated to droop to 1. 2 million hectares by 2010, a withdrawal of about 3% every year. During a similar period, creation additionally tumbled from 3. 3 million tons to 2. 6 million tons and is anticipated to decrease to 2. 3 million tons by 2010. During this period jute devoured in the created nations fell by 40% and that expended in creating nations by 10%. 1) During the previous two decades, there has been a restored enthusiasm for improvement of characteristic fiber plastic composites for the buyer business. Two of the most conspicuous components that are filling this resurgence begin from the ecological effect of utilizing these composites and the innovative advances that address the weaknesses of fiber composite creation and utilization. Regular filaments have expected extensive ec ological significance in capacity of being delivered with sustainable power sources, devouring less vitality to create and being biodegradable and recyclable. 2) In the customary furnishings, shoe, and material assembling divisions, characteristic strands are progressively being utilized as a substitute for fiber glass. Regular filaments have a few favorable circumstances when contrasted with traditional plastic, for example, being from 10% to 30% less expensive; having lower thickness, prevalent warm properties and low epitomized vitality; including lower apparatus wear in the trim procedure; creating better acoustic decencies and lessening disturbance to the skin and respiratory framework (3). Amusingly, some of the apparent points of interest of characteristic strands in composite polymers were refered to in the past as hindrances which prompted the replacement of regular fiber by synthetics. Regular strands were supposed to be substandard on the grounds that they were not water safe, were permeable and breathable, were biodegradable and were not versatile to programmed sack filling. The water opposition issue has been overwhelmed by surface adjustment of strands, making hydrophobic coatings that consider a dampness boundary just as better grip with the network sap. Breathability is currently observed to be a bit of leeway in lessening heat and impregnating scents, especially in materials. Thus, bio-degradability is exceptionally alluring today just as the quality of being recyclable. These attributes currently apparent to be alluring have invigorated a decent arrangement of investigation into finding other mechanical applications which could make fiber creation grow much further. (4) 1. Food and Agriculture Organization (FAO). 2003. Medium-Term Prospects for Agricultural Commodities: Projections to the Year 2010. Rome. 2. Jan, E. G. 2009. Ecological Benefits of Natural Fiber Production and Use. In Discover Natural Fibers: Proceedings of the Symposium on Natural Fibers, p. 3-17. Rome: FAO. 3. Suddell, B. C. 2009. Modern Fibers: Recent and Current Developments. Find Natural Fibers: Proceedings of the Symposium on Natural Fibers, p. 71-82. Rome: FAO. 4. Bicalho, A. M. 2009. Horticultural Industrial Integration and New Applications of Natural Fibers: Jute Floodplain Cropping in the Amazon Reborn. Brazil The most effective method to refer to Recycled Plastic Bio-Composites in the Consumer Industry, Essay models

Saturday, August 22, 2020

Sports and Society - Examples of Each Category of Violence in Sport Assignment

Sports and Society - Examples of Each Category of Violence in Sport - Assignment Example Players can utilize body contact during handling by utilizing the chest area to push and push adversaries during a football match-up and this can meet all requirements for marginal viciousness since it isn't unequivocal in its inclination. Utilizing the hands to push different players when attempting to control the ball. Now and again, players will go full scale and really, ambush another player rebelliously qualifies as a severe body contact. Semi criminal savagery can come as amateurish lead among players and can come as danger, affronts or different implies that corrupt the nobility and respect of a player, players or clubs. Criminal savagery is composed brutality against a player, gathering of players or a club where another player, players or club unshakably plot to acquire mischief to the next request to prevent them from performing. (Hechter, 1977) 2. In the event that we need to comprehend savagery in sports, we should comprehend sexual orientation belief system and issues of manliness in culture. How is manliness identified with viciousness in sports and how do issues of manliness take on various implications among men from various foundations? Give models from the course material and from your own encounters as you examine this issue. Sports have from days of yore, been consigned to the area of men. Animosity, showcases of intensity and strength, drivenness, and the male physic in the entirety of its incredible magnificence. Any indication of shortcoming, sympathy and generosity were viewed as an indication of shortcoming. The Greek culture is the one that game was birthed in and that is the reason it impacted many brandishing perspectives. The Greeks were fixated on force and its presentation in the entirety of its structure for glory’s purpose. The Greco-Roman culture venerated war and animosity as an outflow of manliness and this was found in sports. Games of the medieval occasions were bloody occasions loaded up with genuine killings of wild creatures and slaves who were called combatants. The sole reasons for the warriors were to battle and pass on in the field for greatness and entertainment.â â

Friday, August 21, 2020

Understanding How to Use the Essay Sample

Understanding How to Use the Essay SampleIt is imperative to include the humanities in your Field Trip Essay. When you include the humanities in your essay, it helps build a cohesive article that can be used to influence the decision of your school and other institutions who are looking for resumes. You will also find the use of the humanities in your essay will enhance your overall writing skills as you will have better control over what topics you want to write about. Knowing how to incorporate the humanities into your essay is one of the first things you need to learn when learning how to write an essay.There are many sources of essay samples in the World Wide Web. When you use these sources you should use them to find the most appropriate essay samples for your specific field trip essay topic. It is important to take time to read all of the sample essays before you select one or more of them to use in your essay. Taking the time to familiarize yourself with all of the different e ssay samples can give you a significant advantage over other applicants and make your essay one that students will be more likely to be interested in reading.Your essay samples should be free of bias. This means that they should not contain personal opinions about the applicant or the essay topic. A bias may be subtle, but it can be easily spotted by readers and this will decrease the level of interest in your essay. Avoid including information from the resume such as date of employment and salary that are specific to a certain institution. Instead, use resume based sample essays.The times and dates that the student attended the campus and faculty meeting are also an important part of the essay. How were those dates chosen? If the time was estimated by the administrator, he or she should provide this data. This information will be very helpful to the school as they can compare it to time tables provided by other schools or use their own calculations to determine when the student was on campus.The contents of the essay should be representative of the student's experience at the institution. Do not include the names of teachers or faculty members, but rather the student's names to add context. Also, keep in mind that some professors will allow their students to speak during a faculty meeting.The essay samples you use should also be customized to the particular course the student is taking. Make sure to check if the course curriculum provides the resources for students to have a project to complete as a result of a classroom activity. If this is not the case, the resources should be clearly outlined and included in the essay. This is another way to display the use of the humanities in your essay.There are a lot of different subjects and perspectives that can be used in an essay. It is important to consider the application when writing the essay. Writing an essay about a particular topic can be difficult to do and often times applicants will have little luck in wr iting about their experiences without some bias.Knowing how to use essay samples in an essay is one of the best ways to get past the first round of admissions. These samples can be free or they can be customized to match your specific essay topics. If you don't use the right materials, your essay will be a complete failure and you won't stand a chance of being accepted into the program.

Tuesday, May 26, 2020

Essay about Capital Justification - 935 Words

Capital Purchase Justification Introduction According to the hospital’s five-year plan, an investment in capital equipment should boost the quality of services offered at the hospital. Many options of capital investments that hospital could invest in exist. However, this report recommends an investment in the MRI (Magnetic Resonance Imaging) equipment. This equipment involves a large capital investment upfront, but it can be profitable in the end. The hospital has considered factors such as the cost of this equipment, the facilities needed, and the return on investment of the equipment. The above factors are among some of the factors that are considered when buying large capital equipment for an organization such as a hospital (Keefer,†¦show more content†¦This charge is also another revenue stream for the hospital and contributes to the ROI of the equipment. GE, which is the manufacturer of the equipment, indicates that the equipment has a viable life span of up to 15 years, but the warranty only covers the fi rst 6 years of use (Price, 2011). The above figures are a clear indication that the MRI equipment can provide the hospital with an adequate return on investment. These figures, the machine’s lifespan, and the growing demand for MRI scans serve to justify the purchase of the equipment. Other factors that enhance the returns from the equipment include: Variety of clinical applications One of the biggest advantages of MRI equipment is that it can be used to diagnose medical conditions in the heart, breast, bones, spine, and brain. This is the only imaging equipment, which can be used to diagnose issues, in all the above-mentioned parts of the body. The equipment can be used to identify stroke and blockages in the circulatory system, cardiovascular conditions, tumors, and injuries. There is an excellent return on investment in the MRI because of the variety of uses it has in a clinical setting (Keefer, 2011). Higher quality imaging The MRI equipment uses technology, which enables high-resolution 3D imaging with a lot of clarity. This technology makes it easier to detect and diagnose conditions such as blockages in bloodShow MoreRelatedEssay on Capital Purchase Justification892 Words   |  4 Pagesunmatched level of speed and versatility when operating the MAGNETOM (Magnetom espree -, 2013). When making a purchase to improve on many areas of operations there are always factors to take into consideration. There will be a great amount of capital expenditure for this equipment; however the potential for higher return on investment is remarkable. The initial cost of purchasing the MAGNETOM is approximately $ 1 million. There will be an additional cost of $500,000 to operate and maintain theRead MoreThe Capital Justification Expenditure Is Vital For The Return On Investment Of A Per Provider For Electronic Medical Records1224 Words   |  5 PagesIndicating the capital justification expenditures is vital for the return on investment of a Per Provider for Electronic Medical Record Implementation. Several key aspects are necessary to mention of the amount and type of expenditure, attainment of key decision criteria, and detailed financial analysis. Hospitals, clinics, and ambulatory care settings even have to indicate important capital expenditures. Factoring in risk is al ways crucial to consider as well as physician acceptance, competitionRead MorePrinciples of Business Sba663 Words   |  3 Pagesmake a profit. JUSTIFICATION OF LOCATION Tile House Limited is located at Tumpuna Road Arima. It is located there because it is close to the main road and supplies are easily delivered. Infrastructural services exist such as roads, electricity etc. It is also close to the consumer, large enough for the business and is close to hard wares which are retailers for the business. SOURCES OF FIXED AND WORKING CAPITAL Fixed Capital refers to any kind of real or physical capital that is not usedRead MoreIntegrated Reporting And Its Impact On International Recognition1213 Words   |  5 PagesInternational Integrated Reporting Framework acknowledges that non-current success relies on and amongst other factors, on reasonable management, firm relationships, a desirable working abilities and the availability of natural resources. B. Justification and Drivers of and Problems with Traditional Model Over the past half of a century, companies have been exposing an increasing quantity of information to meet the needs of stakeholders. Particularly, they have presented complementary informationRead MoreSustainability And Its Impact On The Environment1365 Words   |  6 Pagesis why it is equally as important to be aware of the fabrics that are being purchased and worn. The purpose of this research proposal is to determine if sustainability has an impact on the clothing choices of college students. Importance and justification for proposed study Most college students do not have a large disposable income, as they are prone to following the trends of â€Å"fast fashion† retailers (Jung et al., 2014). Retailers such as Forever 21, HM, and WetSeal provide affordable clothingRead MoreChapter Practice13676 Words   |  55 PagesD. various segregated specializations will be combined. Page 9 45. According to the text, corporate restructuring includes A. capital restructuring, asset restructuring, and technology restructuring. B. global diversiï ¬ cation, capital restructuring, and asset restructuring. C. management restructuring, ï ¬ nancial restructuring, and procurement restructuring. D. capital restructuring, asset restructuring, and management restructuring. 46. Which of the following statements regarding internal developmentRead MoreThe Effects of Foreign Direct Investment on Economic Growth in Malaysia3880 Words   |  16 PagesCHAPTER 1: INTRODUCTION 1.0 Introduction In this chapter, the background, problem statement, objectives and justification of the study are discussed. The general and specific objectives are listed and the scopes of the study are described. 1.1 Background of the Study 1.1.1 Malaysia Economic Growth Malaysian economy was consistently reached a GDP growth of more than 7% followed by the low inflation rate in the 1980s and 1990s. The economy went on to an extensive diversification and continued economicRead MoreThe Value Of Human Life907 Words   |  4 Pagesvaluable. Some of those against capital punishment believe that human life is so valuable that even the worst murderers should not be deprived of the value of their lives. They believe that the value of the offender s life cannot be destroyed by the offender s bad conduct - even if they have killed someone. Some abolitionists don t go that far. They say that life should be preserved unless there is a very good reason not to, and that the those who are in favor of capital punishment are the ones whoRead MoreCapital Punishment And The Death Penalty946 Words   |  4 Pages Capital punishment, or the death penalty, is a legal sentence for the convicted to be put to death for their criminal behavior. How the convicted criminal is executed varies from state to state. I do not believe that the death penalty is justifiable in almost any instance, if any. Throughout this class, I have read and experienced confusion on my opinion of whether capital punishment can be justifiable. If there was an absolute 100% belief and proof of guilt for the most serious of crimes (murderRead MoreThe Dilemma Of The Death Penalty1703 Words   |  7 Pagespenalty in the philosophical outlooks of Utilitarianism and Deontology, present arguments in light of both, and proceed to show why Deontology offers the best insights into the justification for the death penalty. The death penalty, also known as â€Å"capital punishment†, is, â€Å"the sentence of execution for murder and some other capital crimes (serious crimes, especially murder, which are punishable by death).† (Death Penalty Law, Law And Legal Definition). The death penalty has existed in America since colonial

Friday, May 15, 2020

The Session_Start() Function in PHP

In PHP,  information designated for use across several web pages can be stored in a session. A session is similar to a cookie, but the information contained in the session is not stored on the visitors computer. A key to open the session—but not the information contained within—is stored on a visitors computer. When that visitor next logs in, the key opens the session.  Then when a session is opened on another page, it scans the computer for the key. If there is a match, it accesses that session, if not it starts a new session. With sessions, you can build customized applications and increase the usefulness of the site to its visitors.   Every page that will use the session information on the website must  be identified by the session_start() function. This initiates a session on each PHP page. The session_start function must be the first thing sent to the browser or it wont work properly. It must precede any HTML tags. Usually, the best place to  position it is right after the ?php tag. It must be on every page you intend to use. The variables contained in the session—such as username and favorite color—are set with $_SESSION, a global variable.  In this example, the session_start function is positioned after a non-printing comment but before any HTML. In the example, after viewing page 1.php, the next page, which is page 2.php, contains the session data and so on. The session variables end  when the user closes the browser. Modifying and Deleting a Session To modify a variable in a session, just overwrite it. To remove all the global variables and delete the session, use the session_unset() and session_destroy() functions. Global vs. Local Variable A global variable is visible throughout the program and it can be used by any function in the program. A local variable is declared inside a function and that is the only place it can be used.

Wednesday, May 6, 2020

Different Types Of The Mind The Human, Animal, And...

Philosophy 3500 Final Paper Seneca Cherry 12.2.14 Abstract This essay Introduction The mind is made up of numerous classes of procedures that can be studied empirically; this paper will limit this field to psychology. There are three different types of the mind: the human, animal, and the mechanic. The human mind is the paradigm of the mind; the mechanical mind exists as a challenge to materialism or mind-brain identity theory. This leads to the anti-materialist argument: intelligence is made up of levels of mental processes in which the mind is the genus and intelligence is a species of this genus. Intelligence is the ability to solve problems, and like the mind, human intelligence is the paradigm of the intelligence. There†¦show more content†¦It would belong to the domain of metaphysics, and if the mind were a substance it would individual. Despite this, the mind is a collection of numerous classes of processes that can be studied empirically. These processes are known as â€Å"mental processes,† this is the way we can suggest the vicious circle statement that the mind is the collection of the different mental processes. There are ways to avoid the circularity of the previous statement by describing the various classes of these â€Å"mental processes.† The information boils down to four concepts that we can use to distinguish the main types of mental processes. 1) Perceptions – the organized reception of information, 2) the memories and storage of information, 3) our beliefs and judgments surrounding the information we received, and finally 4) our plans – arrangements of information and how we plan to act. From here we can give a more complete description of mental processes. Our own bodies have sensations (internal such as pain), and then we have external sensations (from other bodies). We have perceptions which help us construct a more or less definite object. We as humans also retain memories that can come from different sources. We elaborate images with various degrees of creativity. This helps us form beliefs about ourselves and other people (things or ideas). From here we can develop conclusions that allow us to receive new information from previously received data; this

Tuesday, May 5, 2020

Management Decision to Retain the Fleet

Question: Discuss the management decision to retain the fleet, staff, and destinations. Answer: Introduction Wombat and Koala Airlines have decided to merge their businesses. Wombat is a full service airline while Koala is a low cost carrier (LCC). It has been decided by the management that the existing staff, fleet will be retained by the combined entity. Further, it has been decided that Wombat will adopt the reservation system of Koala as the reservation system of Wombat is outdated. It has also been decided that the combined entity will operate as a premium based low cost carrier. The third decision by management is to remove face to face customer support and charge 15% premium for booking tickets through agents, tour operators and third party websites. We will discuss in this report how the decisions taken by the management fit into the scheme of things and whether they are the appropriate decisions. Why do airlines merge The airline industry is very competitive and there is very less room to extract profit. The operating costs are very high in the airlines industry. One of the main reasons to merge is that the airlines believe that they cant give out consistent profits alone.(Hewitt, n.d.) An airline cant operate on all the profitable routes. They simply dont have the resources to do that, so they best way out to cover all the routes is to merge.(Wang, 2012) The Low Costs Carriers have occupied the most lucrative and profitable routes. Full time carriers are not able to cover costs with their big fleets flying to all big and small destinations. The senior carriers have a senior and expensive labour force to pay for. Their hub and spoke system is losing sheen as airport congestion transforms every connection into an opportunity to miss a flight. The market share of hub and spoke airlines have fallen from 85 % to 57% in the last fifteen years.(NYT, 2010) As airlines merge, consolidating the market, it gives pricing power to the airlines.(Hschelrath Mller) As the number of airlines becomes less, the number of routes and flights flown also reduce. Thus, cutting down the number of seats available. Hence, it enables the airline to charge high rates.(Nocera, 2013) The Hurdles to a Merger Integration Integrating two airlines is a mammoth task, one that has been misjudged by many airlines in the past. They bought the airline and underestimated the differences between the two entities and played down the complexities of integration which led to unintended effects (PricewaterhouseCoopers, 2014)nowadays, the sizes of airlines have increased dramatically, the financial pressure is greater, and system integration is much more complex. (Hansson, Neilson, Belin, 2001) The tactical issue involved in an airline merger is humongous.( Carlton, Landes, Posner) A study conducted by Booz Allen Hamilton states that two third of mergers dont meet the stated objectives due to execution related issues. Only 32% attributed failure to strategic reasons such as poor fit or overly ambitious project. The main hurdles to merger integration are: The merged organisation gives less importance to the complexities surrounding the whole acquisition be it systems, labour, etc. Labour strikes have been a major headache in many airline mergers. Sickouts, lost luggage have increased costs of many mergers.(Isidore, 2013) The acquirer is not aware of the operational issues and processes of the business model of the airline it is acquiring, specifically what makes it successful. While it may have targeted a certain amount of synergy through combined operations, the acquiring airline often does not devote time to understand the operations, best practices, critical talent and key success factors of the target airline.(United States Government Accountability Office, 2010) Many airline mergers fail due to lapses in planning and execution. Too much of pre-merger planning is done without taking stock of ground issues. System issues are a huge reason for this because airlines attempt to integrate a mix of modern systems with legacy systems. A Framework for Integration The merger integration should follow a phased integration approach. The integration should be divided into phases such as the first 100 days or so.(Benkard, Bodoh-Creed, Lazarev, 2010) This strategy yields best possible revenue and cost synergies in the early phase while maintaining safety and facilitating operation integration. Given below is a framework for the first 100 days. a. Airlines to be merged (Transition Phase) Different networks (two CRS codes) Various products Different service experiences Separate systems for frequent fliers Look and feel in transition Quick-hit cost synergies captured (e.g., best contract pricing) b. Connected Airlines Merging of facilities like gates, reassignment of some maintenance work, ticket offices, etc. Pricing and scheduling brought on the same network Feel of the same service Frequent flier program merged Same look and feel Temporary systems to link customer systems Start of rebranding of aircrafts Some departments integrated c. One Airline: Integrating the two Migrate on to the same network Information systems integration Single loyalty program Same customer service Same branding on aircrafts Closure of unnecessary facilities Consolidation of common resources Most of the staff have been integrated d. One Airline- Similar and single face Common Operating Procedure Single brand One or similar product ( No differences) Consistent service Single look and feel (No differences in customer perception) Single organization IT systems integrated At first, the senior management team needs to be designated instantly. One of the greatest obstacles in merger integration is of composing a suitable team comprising the best of both the organisations.(Hansson, Neilson, Belin, 2001) The integration of gate operations is a major starting point. It is not only a visible stand point of the merger but also affects the customer experience. It is also a source of cost saving as you exit gate areas; your rental expenditure goes down. Other such quick cost saving strategies is selective sourcing of maintenance procedures. The maximum revenue synergies come from amalgamation of IT systems; it should be a topmost priority. Integration of customer systems enables the customer to feel that one-airline theme, although, two airlines exist behind the scenes. The work load depends on the partnership and compatibility of these two airlines IS and IT infrastructure. One has to analyse the convenience trade-offs and costs of transitioning into an interim customer system or to one of the airlines system. Employee training costs also are needed to be kept in mind while making this decision. Designating the management team and managing the airport integration will consume much of the integration teams attention in the first 100 days. Full operational integration will take much longer, and will depend on a lot of issues like fleet and operational system compatibility. Dealing with System Integration System issues are one of the primary drivers of the entire process and influence various aspects of the merger process. Systems touch the customer throughout, which ranges from process such as tallying frequent flyer points till creating and pricing connecting itineraries to prompting an agent to provide an upgrade. These many touch points assign too much importance to systems because proper functioning ensures a smooth customer experience. (Borenstein) The main questions to ponder are: Are you investing in strong interim systems for improving customer experience during the process of transition or is your focus only on the integration and developing the experience afterwards meanwhile using communication to bring down customer expectation. Do you expand the capacity of the existing system or design entirely new systems? (Harlan, 2015) The employee systems should not be overlooked because this can send strong and sublime signals to the workforce. As we all know the importance of workforce in merger integration. Discussion on Management Decisions Till now we have discussed how integration should be carried out. We have discussed what factors need to be kept in mind. We have three management decisions we need to discuss. We will start with the first decision. The management decided that the combined company will retain the fleet, staff and destinations. Additionally, Wombats ageing systems will be merged with Koalas system. As we know that the fleet of both the airlines consists of the same aircraft so retention of fleet is a good decision as this would not lead to high maintenance costs because the aircraft is of the same company. This would give the new merged entity more resources at their disposal. One major expense would be rebranding of the aircrafts but the synergy coming from this would be outweighing the costs. Retaining the destinations would also give higher coverage to the combined entity but overlapping and multiple flights should be removed. Keeping the staff of both the airlines is also a smart decision subject to that high increase employee costs could be outdone by the increase in revenue.(Kochan, n.d.) Keeping the staff also boosts the morale of the employees and prevents labour unrests which we have listed before as a m ajor problem in merger integration of airlines. Wombat is dependent on agents and tour operators for reservations. Its information systems are outdated(Martin, 2015). As we have stated before that system integration is one of the major drivers of merger integration. So this decision to migrate Wombats information system to Koalas needs to be properly evaluated. The technology used in information systems of Koala Airlines is up to date and merging Wombats information systems with Koalas is a good decision. Although, it involves employee training costs, which must be less than the synergy benefits coming from this decision.(Newman, 2008) Coming to the second management decision of operating the combined airlines as a premium based low cost carrier. It is an intelligent decision, keeping in mind that Wombat is a full service airline and Koala is a low cost carrier. Customers of Wombat are used to a certain level of service. This premium based low cost service would be able to provide the required level of service to Wombats customers and also keep the low cost customer base of Koala. We should also keep in mind the aircraft configuration of both the airlines is same (both accommodate 300 passengers); this should also enable us to implement this premium based low cost carrier strategy. This new type of product should be properly communicated to the customers. The premium customers should not feel that there has been a degradation of service due to this merger and the customers of Koala also should not feel that they are paying more for the same service.(The Motley Fool, n.d.) Third decision by the management is to charge a service charge of 15% on tickets booked by agents, tour operators and third party websites, provide 24X7 online and telephonic customer supports and remove face to face customer support. The decision to charge such high service charges by the management on booking done by third parties needs to be looked into. It might lead to devaluation of the brand value of the combined entity. The service charge should be abolished or it should be kept at a minimum. The decision to remove face to face customer support may also be detrimental. As Wombat is a full service carrier, it will have many high profile customers who would prefer to have face to face customer support to resolve their issues. It is a very important decision to have face to face customer interaction because these interactions provide a lot of insights about customers and also it is an important customer touch point. Conclusion As discussed above the management decision to retain the fleet, staff, and destinations and migrate Wombats information systems to Koalas system is a good decision and would result in high amount of synergies. The second decision to operate as a premium based low cost carrier is also a good decision as booth the merging carriers have different clientele and this type of offering would satisfy both segments of clients. The third decision to charge high service charge when tickets are booked through third party and removing face to face customer support needs to be reconsidered. This decision could lead to alienation of the customers. As many customers of Wombat would be high profile persons, it would be best to have physical customer touch points. References Carlton, D. W., Landes, W. M., Posner, R. A. (n.d.). Benefits and Costs of Airline Mergers: A Case Study. Benkard, C. L., Bodoh-Creed, A., Lazarev, J. (2010). Simulating the Dybamic effect of Horizontal Mergers: US Airlines. Borenstein, S. (n.d.). Airline Mergers, Airport Dominance and Market Power. Hansson, T., Neilson, G., Belin, S. (2001). Airline Merger Integration: Take-off Checklist. Booz Allen Hamilton Inc. Harlan, C. (2015, September 25). Landing a mega-merger: The last days of US Airways. The Washington Post. Hewitt, E. (n.d.). Seven Ways the AA/US Airways Merger Will Hurt You. Retrieved from Independent Traveler. Hschelrath, K., Mller, K. (n.d.). Market power, efficiencies, and entry: Evidence from an airline merger. Isidore, C. (2013, February 13). Airline mergers mean more lost luggage, flight delays. Retrieved from CNN Money: